Baptism of Fire - Choong Family

Who says blogging is a waste of time and nobody but some people who know you actually read your blog.

Remember the music post with Solitude from Choong Fam. I have the platinum edition of their first album Higher Elevation (available from Amazon), and its some good vibes. The platinum edition with the DVD and other content is pretty cool.

In that previous post I was reminiscing that the Fam should really have released some of their new stuff by now...

Well yesterday I received an email from Kay at Manilla PR:
"Noticed your blog about Choong Family, and wanting to hear their new album. Well, it's here! They release their pre-album, Baptism Of Fire, in the coming months."

I was even offered a copy for possible review even though I would have mos def bought this.

Anyway Track Listing and PR release:
1.Baptism Of Fire
2. Adrenalin Feat. Pyro
3. Lies
4. Spray Feat. Pyro
5. Role Wit Heat
6. Solitude Feat. Mike GLC
7. Goodbye Gin Feat. Hannah
8. Skank Music Feat Truth & Pyro
9. Big City Niggaz
10. Family Tree Feat Truth & Pyro
11. San Andreas
12. Take A Look
13. It’s Nothing
14. Silverspoon Feat. Unorthodox
15. Translating My Hardship /
16. Paraphernalia Feat Truth & Elizabeth Williams
17. Adrenaline Remix Feat. Coldboy, Wretch 32, Scorcher, Pyro, Ghetto, Silva, No Lay, Y Don, G-Kid, Devlin

The highly anticipated work from the group is set to provide a welcome reprieve for UK Hip Hop in the presence of the seemingly untempered dominance of Grime. Tagged as a pre-album, ‘Baptism Of Fire’, will help bring Choong back into the spotlight whilst the ‘Phoenix Rising’ album is being recorded.

Featuring solid cuts such as the title track ‘Baptism Of Fire’, the club bangers ‘Spray’ and ‘Skank Music,’ not to mention the social commentary, soon to be classic ‘Lies,’ this album reminds us what we liked about the Choong boys in the first place - their ability to combine lyrical poignancy and swagger with gritty beats and melody.

This, combined with the group’s trademark videos, is set to ignite a flurry of media and public response as the group have videos for ‘It’s Nothing’, ‘San Andreas’ and ‘Take A Look’ already. Combine this with the already released videos for ‘Adrenalin’, ‘Solitude’ and the soon to be filmed ‘Spray’ video, means that there will be a medley of videos to go with the pre-album.

Choong Family are a collective of professional artists, each with extraordinary talents and all aiming for one ultimate goal: success. The group consists of Afix (rapper), Scandal (singer/rapper) and Nutz P (rapper), and collectively the group offer an amazing new sound whilst portraying reality. The resonance this group creates fits into all aspects of the new wave of Hip Hop and R&B. Formed out of friendships through the years the group has evolved into one of the foremost forces in the UK urban scene. This makes the group even more formidable as they really know each other and their respective talents.

www.myspace.com/choongfam / www.choongfam.com

Note the choongfam.com adress has never worked, just goes to a holding page, the least they could do is redirect it to their MySpace.


17 tracks on a Pre-album. Crazy.
Some of you who would have checked out the Myspace would have already heard Solitude, Adrenaline and Big City Niggaz which have also been getting mainstream playback on the likes of Channel U and radio stations.

Vey promissing stuff from the Fam.